In one of the biggest and unusual moves of the year, today Blackberry announced that it will make Alicia Keys the Global Creative Director of the new Blackberry 10! That’s and awesome move for Alicia if it works out and hopefully a good move for Blackberry since they been getting hammered by all the new smart phones coming out. I actually got a sneak peak at the new Blackberry 10 and it looks promising and having Alicia helping them to promote the product and get it in the hands of other celebrities will give it a boost 4sho! Here’s a lil more info about Alicia’s involvement with BB10 via Forbes.com
11.15 am EST: So what is Keys going to do? “I’m going to work closely with the app designers, the carriers, to explore this BB10 platform,” she says. “I’m definitely going to start with other super women who also love BlackBerry, and work with people in the entertainment and music business to inspire creative projects. And I want to enhance this concept, or bridging the gap between the work phone and the play phone. I’m extremely excited to work with you and your team.”
Congrats Alicia AKA “BOSS LADY!!” 😉
Must be nice…
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