BMX pro/celebrity Nigel Sylvester recently posted on Instagram about his new sponsorship with Specialized Bicycles! Nigel posted some images and video clips of his riding Specialized MTB’s. He even had a Specialized MTB featured in a recent Coach 2020 Winter Outerwear Campaign ad. Yes folks he’s doing partnerships with luxury brands like Coach all from riding BMX.
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My entire life the bicycle has served as my truest form of self-expression, a symbol of hope, and, to this day, consistently challenges me to be great. I’m thankful because it has emphatically contributed to where I am in my life today. As I embark on this next chapter of my career, I’m excited to announce that I’ve officially signed to Specialized Bikes. Year after year, @iamspecialized continues to set the bar for quality and integrity in the bicycle industry. Together, we will push cycling forward for years to come. #GOmode
But the burning question about Nigel’s Specialized sponsorship is, will they be making BMX bikes again? Back in the day(1996-2008) Specialized was making some sick BMX race and freestyle bikes. They also sponsored a bunch of legendary BMXers like T.J Lavin, Christophe Levêque, Chad Kagy and more. It would be cool if they got back in the BMX game or at least did a limited run of an updated S-Works Hemi race frame. 🙂 Either way I’m looking forward to see what Nigel and Specialized will be cooking up! Stay Tuned!